Our mission is to truly understand who you are and what you do, so you can confidently share your unique point of difference with the world.
“Every brand has a certain resonance with a certain lineage of people, and has a power to reach those people. You need your brand to reflect your truth, so that you can be drawn to people that hold the same truth.” - Richard Rudd, Genekeys
HEART
& SOUL
Your values and vision are central to what you share with the world. Getting clear on your ‘Why’ - that which sits behind everything you do - is the most powerful way to clearly express your unique contribution and impact in the world. If you're not convinced, take a look at Simon Sinek’s revolutionary TED talks that have inspired over 100 Million viewers.
Our ‘Heart & Soul’ clarity consults are designed to help you put your calling, your value and your genius into words. When you can do that, you’ll have an incredibly powerful tool that will serve as a reference point for everything you do.
We will help you get crystal clear on
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Your why, your vision and your offering
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Your unique point of difference
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Your distinctive visual style (“Look & feel”)
Brand Foundations
Building an authentic online presence starts with a rock-solid foundation. Once you’ve nailed down your offering, it’s time to craft your brand’s visual identity. It needs to scream who you are and what you stand for.
Brand basics include:
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A beautiful business name, logo, and visual style / 'Look & Feel'
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Smooth & sexy business cards
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An awesome website or landing page
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A digital bio and intro video that shows off your Point Of Difference.
Content that matters
Content is the secret sauce for your business’s brand and visibility. It pulls in traffic, ramps up engagement, and is the magic ingredient for any killer marketing strategy. But how do you cut through the noise in this info-overloaded world?
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Here’s the trick: cultivate an “authentic voice” that hits home with your audience and potential clients.
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That’s where we come in. We’re here to help you find, shape, and shout out your true voice without the usual stress, time sink, and cost of the creative grind.
What could this look like? Imagine:
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A snappy video, a captivating bio, or a gripping story
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An inspiring manifesto that screams your vision and essence
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An eBook or visual keepsake packed with your wisdom
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A spoken word video with a cool backing track and visuals
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Custom swag and gifts
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A series of eye-catching social media posts
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Your very own song
Repurposing
As a pro in your field, you've probably got a ton of content just sitting there, gathering dust. Why not give it a fresh spin? Repurposing is a smart way to turn your old stuff into shiny, high-quality new content in no time.
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Long-form content (videos, podcasts, blogs etc.) can be repurposed into short-form content (posts, quotes etc.)
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Educational or inspirational content can be transformed into courses, webinars and eBooks
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Online Programs and events offer a great opportunity to capture and repurpose content in real-time
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Quotes & Testimonials capture powerful reflections on what your audience are valuing most and can be repurposed to promote your next event, program or offering